YWCA

The YWCA is doing some great things. If you are like most people, you probably think the YWCA is the YMCA for women. It’s not. You probably think that the YWCA is a Christian organization. It’s not – well not in the United States. The YWCA is a women’s membership movement whose mission is to eliminate racism and empower women. Strengthened by diversity, the YWCA draws together members who strive to create opportunities for women’s growth, leadership and power to attain a common vision: peace, justice, freedom and dignity for all people. Okay – I know that’s marketing talk. But in all seriousness, it’s a wonderful organization. In the name of full disclosure, they are a client of mine. But I am personally excited about where they are going. Keep your eyes open for tv spots on MTV, MTV2 & BET. And if you just can’t wait for next week when they start running, check them out here.